Monday, February 1, 2010

I would rather create a visual than write.


..I'd rather write than speak. You?... Writing's such a thoughtful act. Far more than speaking. I need to think better and clearer to write...

Normally a person spends longer time doing things he/she likes. The impact of any form of advertisement depends on how much the target audience could chew. You, as an ad maker could persuade the target audience to bite a large piece of the 'apple', but he will only eat however much he can chew, nothing more. Irrespective of the medium, target audience always inadvertantly listen to spoken communique, read a written message, ruminate over a captivating print ad or watch a good motion ad. A good orator should focus on speaking, a writer should write and a visualiser should work on visuals.
I would rather create a visual than write.

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